Tuesday, December 29, 2009

The Easy Way to Determine if You Should Submit for Upfront

I promised that I would post this after Christmas so here is what I use to determine if something I’ve written would qualify for upfront or not.  It’s not as difficult as one would imagine.

After some discussion in the forums, it occurred to me that there are too many people who simply submit without even trying to get an upfront.  Others insist that this is where their major income comes from.  In either case, the guidelines on what qualifies for upfront, while it may have not changed, they’ve at least tightened.  As I’ve mentioned in a previous post, too many people have noticed a huge difference in the way upfronts have been handled, and it was a sudden shift, too, not gradual at all.  And something one of the staff members said to me makes me think that there is a completely new system being utilized to review content.  Either, or… there’s really nothing anyone can do about it.  All we can do is make sure our content actually qualifies for upfront before we submit.

First of all, make sure you check the guidelines to see if the type of article you are writing is actually one that AC gives an upfront payment for.  This is extremely important.  AC does not typically pay upfront for television reviews, website reviews, opinion pieces, creative writing, etc.  Check the FAQ’s located under “Help” in the top right corner of your account screen.

Second, when you’ve written a piece, take the title and keywords and do a Google search to see what comes up.

Third, do the same type of search but strictly on AC.

Submit your content for upfront only if the amount of similar topics on Google and AC is very narrow.  This isn’t as hard to figure out as you might feel like it is and after you’ve done this a couple of times, it will get easier and easier.  AC doesn’t want to pay upfront for articles that are already saturated on the web and on AC.  As an added twist, even if your topic is saturated, you can focus it (think of a topic INSIDE of a topic), therefore taking perhaps a different angle then most others.  For example, I’ve done a number of breast reduction articles.  Each one has been accepted for upfront.  But how is that since breast reduction is a topic that is common on the web and on AC?  It is because I narrowed the focus of it.  First, I focused on what to expect at a consult, another article focused on how to chose the plastic surgeon, and another focused on the criteria needed for insurance to pay for the surgery.  This format also has added benefits in that you can break up one topic into several pieces, thus increasing your content and revenue.  But even if you’ve narrowed your topic, you still need to make sure that aspect isn’t saturated online.

When in doubt, you can always post your work in the workshop in the forums.  While there are a few people who make the forums a bad place to be, don’t let others’ self righteous attitudes keep you from getting the support you need.  There are many more good people then bad.  Don’t be afraid to take that leap and seek help.

And if you’re one of those people who typically think that you have all the right stuff and you don’t need anyone’s help and everyone should accept your work as is and be ecstatic about it, then sorry, I cannot help you and I doubt anyone else can either.  Not being mean, just being honest.

I hope everyone has a great New Year and may the New Year bring new success on AC!


  1. Hello Pamela,

    Just wanna let you know that I enjoyed reading your blog (linked from AC Blog). Incidentally, how do I link mine to theirs?

    Happy New Year!

  2. Try sending a PM to AC Darnell with a link to your blog and see if he'll add it to the AC Blog list. One of the admins of the AC Blog has to manually add your blog to the list themselves. Thank you for reading!